which
the theory goes
led to the creation of the modernist tradition in the first place. These same critics believe that postmodernist art therefore must debunk or âdeconstructâ the âmythsâ of the autonomous individual (âthe myth of the authorâ) and of the individual subject (âthe myth of originalityâ). But when we get to the level of how these aims are best accomplishedâthat is
what style of art might achieve these endsâwe encounter critical disagreement and ambiguity. One concept of postmodernist style is that it should consist of a mixture of media
thereby dispelling modernismâs fetishistic concentration on the medium as messageâpainting about painting
photography about photography
and so on. For example
one could make theatrical paintings
or filmic photographs
or combine pictures with the written word. A corollary to this suggests that the use of so-called alternative mediaâanything other than
say
painting on canvas and sculpture in metalâis a hallmark of the postmodern. This is a view that actually lifts photography up from its traditional second-class status
and privileges it as the medium of the moment. And there is yet another view that holds that the medium doesnât matter at all
that what matters is the way in which art operates within and against the culture. As Rosalind Krauss has written
âWithin the situation of postmodernism
practice is not defined in relation to a given mediumâ[e.g.
] sculptureâbut rather in relation to the logical operations on a set of cultural terms
for which any mediumâphotography
books
lines on walls
mirrors
or sculpture itselfâmight be used.â11 Still
there is no denying that
beginning in the 1970s
photography came to assume a position of importance within the realm of postmodernist art
as Krauss herself has observed.12 Stylistically
if we may entertain the notion of style of postmodernist art
certain practices have been advanced as essentially postmodernist. Foremost among these is the concept of pastiche
of assembling oneâs art from a variety of sources. This is not done in the spirit of honoring oneâs artistic heritage
but neither is it done as parody. As Frederic Jameson explains in an essay called âPostmodernism and Consumer Societyâ: